01 Strive for Profitability Strive for Profitability Discover why sustainable startups focus on profitability early on - learning how to balance growth with financial discipline, manage cash flow wisely, and build a business that thrives without constant fundraising. Discover why sustainable startups focus on profitability early on - learning how to balance growth with financial discipline, manage cash flow wisely, and buil…
02 Branding First Branding First Learn why defining your brand before marketing is critical - how clear positioning, consistent storytelling, and emotional resonance create trust and set your startup apart from the competition. Learn why defining your brand before marketing is critical - how clear positioning, consistent storytelling, and emotional resonance create trust and set your …
03 Lean Business Model Lean Business Model Understand how to design a lean business model that focuses on testing assumptions, reducing waste, and rapidly iterating toward a scalable, sustainable way to deliver customer value. Understand how to design a lean business model that focuses on testing assumptions, reducing waste, and rapidly iterating toward a scalable, sustainable way to…
04 Pricing Pricing Explore how to set prices that reflect your product’s value, align with your customers’ willingness to pay, and support a profitable, competitive business strategy. Explore how to set prices that reflect your product’s value, align with your customers’ willingness to pay, and support a profitable, competitive business stra…
05 Jobs to be Done Jobs to be Done Learn how to uncover the real motivations behind customer decisions by identifying the “jobs” they hire your product to do - so you can design solutions that truly fit their needs. Learn how to uncover the real motivations behind customer decisions by identifying the “jobs” they hire your product to do - so you can design solutions that t…
06 Growth Engines Growth Engines Discover the core mechanisms that drive sustainable startup growth - whether through virality, paid acquisition, retention loops, or network effects - and learn how to identify and optimize the one that fits your business best. Discover the core mechanisms that drive sustainable startup growth - whether through virality, paid acquisition, retention loops, or network effects - and lear…
07 Enablers & Innovation Enablers & Innovation Explore how enabling technologies, market shifts, and new behaviors create opportunities for innovation - and how startups can leverage them to build products that redefine industries. Explore how enabling technologies, market shifts, and new behaviors create opportunities for innovation - and how startups can leverage them to build products …
08 Sales Sales Learn how to build and manage an effective sales process - from identifying leads and handling objections to closing deals and creating long-term customer relationships. Learn how to build and manage an effective sales process - from identifying leads and handling objections to closing deals and creating long-term customer rela…
09 Co-Founders, Hiring, Compensation Co-Founders, Hiring, Compensation Understand how to build a strong founding team, make smart early hires, and design fair compensation structures that align incentives and foster long-term commitment. Understand how to build a strong founding team, make smart early hires, and design fair compensation structures that align incentives and foster long-term comm…
10 Time & Money Time & Money Discover how to manage your two scarcest resources - time and money - by prioritizing what truly drives growth, avoiding distractions, and allocating capital strategically for maximum impact. Discover how to manage your two scarcest resources - time and money - by prioritizing what truly drives growth, avoiding distractions, and allocating capital s…
11 Startup Success Strategies Startup Success Strategies Explore the key principles and habits that set successful startups apart - from validating ideas quickly to executing with focus, resilience, and a data-driven mindset. Explore the key principles and habits that set successful startups apart - from validating ideas quickly to executing with focus, resilience, and a data-driven…
12 Scaling Scaling Learn how to transition from early traction to sustainable scale - by building systems, teams, and processes that support rapid growth without losing agility or culture. Learn how to transition from early traction to sustainable scale - by building systems, teams, and processes that support rapid growth without losing agility o…
13 Hiring, Compensation, Co-Founders, Company Personality Hiring, Compensation, Co-Founders, Company Personality Discover how the right people, fair compensation, strong co-founder alignment, and a clear company personality work together to shape culture, drive performance, and attract top talent. Discover how the right people, fair compensation, strong co-founder alignment, and a clear company personality work together to shape culture, drive performanc…
14 Time & Money Time & Money Discover how to manage your two scarcest resources - time and money - by prioritizing what truly drives growth, avoiding distractions, and allocating capital strategically for maximum impact. Discover how to manage your two scarcest resources - time and money - by prioritizing what truly drives growth, avoiding distractions, and allocating capital s…
15 Scalability Scalability Understand what makes a business truly scalable - how to design products, systems, and operations that can grow exponentially without a matching increase in costs or complexity. Understand what makes a business truly scalable - how to design products, systems, and operations that can grow exponentially without a matching increase in co…