February 7, 2023 Lecture by Yonatan Stern – Nine Out of Ten Startups Fail. Why Fail When You Can Succeed? Yonatan Stern, a serial entrepreneur, SmartUp’s founder, and CEO gave a lecture: Nine out of ten startups fail; Why fail if you can succeed? Yonatan guides entrepreneurs to change the goal of the company from an EXIT To PROFITABILITY Building a new company is like exploring an unknown territory; you need time. When a company is profitable, it has the time it needs. Here is the Video of the lecture. By Admin
Lecture by Yonatan Stern – How to Start a Startup? Yonatan Stern, a serial entrepreneur, SmartUp’s founder, and CEO gave his second lecture: How to Start a StartUp? There is... By Admin
Foundations Course – Lecture 1 Yonatan Stern emphasizes that profitability should be the primary goal of every startup and illustrated how all aspects of a... By Admin
Foundations Course – Lecture 2 Yonatan Stern shows that branding should be the first activity a company should work to achieve, even before product development.... By Admin
Foundations Course – Lecture 3, Part 1 Yonatan Stern discusses affordable branding strategies such as the long tail and becoming a thought leader in the customers domains... By Admin
Foundations Course – Lecture 3, Part 2 Roei Aviram the founder and CEO of Intelichain shares the company's branding journey and becoming a thought leader in the... By Admin
Foundations Course – Lecture 4 Yonatan Stern discusses lean business models - and how companies that grow responsibly grow faster. Guest speaker Eyal Lewinsohn Co-Founder... By Admin
Foundations Course – Lecture 5 Yonatan Stern discusses how pricing depends on the job your product is hired to do, determining your positioning and market... By Admin
Foundations Course – Lecture 6 In this lecture Yonatan Stern suggests shifting focus from your product's features to understanding what customers are trying to achieve.... By Admin
